create a memorable corporate gifting experience for your client
There is little existing information available pertaining to the science or psychology of successful corporate gifting. While the concept may have long been a part of business strategy, it seems that many companies simply are not adopting approaches to enhance this important aspect of their branding strategy. With the budgets related to these events looming so precariously close to the bottom line, companies are left with few options to fill the gap in their marketing strategy. In many instances, this void has led to some creative companies looking to create concepts and ideas from the sand. Let’s explore some ideas and design elements that can help you create a memorable corporate gifting experience for your client.
The first step is often one that is overlooked: getting your hands on a custom hand selected logo. While this is an element that can be implemented through a number of different means, getting a custom design created is often times the easiest and most cost effective way to get started. Whether your firm is simply looking to create a promotional gifting tool to give to your clients to show appreciation, or you are looking to create a unique anniversary gift, corporate gift giving is often times the easiest and most economical means of accomplishing this goal. This means that you are able to focus on other crucial marketing goals and opportunities.
take your message and brand to a whole new level
Another way to get started when looking to create a unique corporate gift, concept, or idea, is to start by thinking outside the box. Many companies have begun to use technology and integration as a means to create corporate gifts and unique concepts. By incorporating cutting edge technology into one of your concepts, you are able to take your message and brand to a whole new level.
One great example of integrating cutting edge technology with the concept of corporate gifts is to offer your recipients the ability to customize their own customized electronic gadget. Through incorporating technology into your electronic gadget, recipients are able to personalize the device in any way that they desire. From choosing how their electronic gadget will function and work to selecting the color and theme, recipients are given the ability to make their gift something truly one of a kind. While gifting something unique might seem like a strange way to begin a business relationship with your customers and potential clients, it is a method that many companies have found useful in building trust and creating relationships with their valued clients.
incorporate technology into your design
Other ways to implement the use of technology in the process of creating your unique corporate gifts and concepts are through the use of 3D technology and augmented reality. By combining these two innovative concepts, you are able to present your recipients with a realistic rendering of what their new gadget will actually look like. By allowing your recipient to place the device in their hands and use it, you are able to give them the chance to experience all of the fun that is possible with the latest technology and toys.
Another way that you can incorporate technology into your design is by including it in the invitation that you send them as well as the thank you cards that you send them. By including customized technology in these parts of the cards, you are providing your recipients with an opportunity to experience the latest in technology and you are creating a sense of wow factor. By presenting your recipients with a card that has a touch screen and allows them to manipulate the digital display with a stylus, you are providing them with a gift that they will hold on to for a long time and enjoy using. Technology is becoming more sophisticated and in the process of helping you to create a truly unique corporate gift ideas, it is possible to add these latest technologies to the process. You can be sure that you will impress any recipient when you incorporate these techniques in the process of planning and developing your corporate gifts.